Not really super important or anything, but I love the name Aurora, it fits with the ClassicPress colors and also symbolizes a new beginning and evolution. Also +10 points for the consistency of sticking with natural phenomena (Sunrise)
13 Likes
Thanks, @klein! I searched a long time for that image and was thrilled to see that the colors were so close 
But seriously… we thought it appropriate for the same reasons you caught, plus a bonus: aurora means dawn.
5 Likes